The eleventh season of Big Brother Naija has officially commenced, with 24 contestants stepping into Biggie’s house to compete for the show’s record ₦160 million grand prize.

The new season, themed “Show Ya Sef,” was unveiled on Sunday night by longtime host Ebuka Obi-Uchendu.

The housemates introduced during the launch include Tram, Temi Nkem, Martins, Abi, Chimsom Chuka, Keivo, Mercedes, Kamsi, Sultex, Aikou, Flora, Bells, Gerard, Oyin, Sheba, Araga, Ricky, Nomy, Barry, Neche, Yusuf, Goddessa, Bluethopia and Cassi.

Several contestants wasted no time outlining their goals, stressing that their focus is on winning the competition rather than pursuing romantic relationships.

Twenty-four-year-old Lagos-based streamer Tram said he entered the house solely to compete for the prize, adding that romance would not distract him from his objective.

Similarly, 21-year-old model Temi Nkem expressed confidence in her approach, saying she intends to play the game according to her own strategy.

Martins, a visual storyteller and model from Kogi State, said he is eager to enjoy the experience while giving his best in the race for the grand prize.

The reality show will run for 72 days, with the eventual winner walking away with a prize package valued at ₦160 million.